What are the darlings doing all day while I’m at the office? Are they
snacking too much? Getting enough exercise? Becoming surly and stupid
from lack of intellectual stimulation? Could they be getting sick?
Not to worry. There’s a wealth of innovative tools meant to ease the
fears of even the most guilt-ridden pet owner. And since two-thirds of
Americans share their homes with an animal, according to the American Pet Products Association,
perhaps it shouldn’t be a surprise that pet care is going high tech,
from tracking devices to a motorized, toy varmint that’s tough enough to
withstand a big dog’s chomp.
Take Whistle, one of a number of
new pet-monitoring devices. A stainless steel tag embedded with an
accelerometer registers your dog’s every move and feeds you the data via
a smartphone app. The half-ounce device, which costs $100, clips to a
dog’s collar and can tell an owner whether the dog has been asleep all
afternoon or chasing its tail.
Tracking a pet’s movements isn’t just about tracking its health, said
Ben Jacobs, co-founder of Whistle. Sudden changes in behavior, like
sleeplessness, can alert an owner that it is stressed or suffering from
some other ailment before the symptoms are more obvious, he said.
Similar products have been on the market for a couple of years now, but they’re adding features. For instance, Tagg — The Pet Tracker
was initially meant to help owners find lost pets with global
positioning technology when it was first sold in 2011. Since then, a
tracking feature that charts a pet’s daily activity has been added. Like
Whistle, it costs $100.
Tracking capability is also being built into the newest pet doors.
Electronic pet doors have been around for more than a decade, and
sturdy, low-tech ones open and close like garage doors, activated by a
pet wearing a battery-powered ultrasonic collar.
But some newer flap doors have features that promise greater flexibility
and the ability to collect data on the animal’s activity. Among the
newest and most advanced on the market is the PASSport Pet Access Smart System, which PetSafe unveiled at this year’s Global Pet Expo and is just starting to sell.
Ideal for anyone with a menagerie, the PASSport door can be programmed
so that up to 20 animals can have unique time restrictions for going in
and out of the house (as long as they weigh less than 50 pounds, since a
larger door isn’t offered yet).
Do 20 radio frequency identification keys seem excessive? Not to Bill
Groh, director of the Pet Access Business Unit at PetSave, because
during product development one pet owner testing the product requested
nine keys for nine pets. Suggested retail price: $229 for a door that
accommodates cats and small dogs and $279 for the medium door.
O.K., but what if after all this fact-gathering it turns out your dog is lethargic as a slug?
Then there’s an assortment of dog treadmills meant to keep off extra
pounds. The first dog treadmills were used in the 1800s to churn butter
and they have long been used by professionals and show dog owners. But
lately, interest in home treadmills has taken off, said Krista Wickens,
co-founder of PetZen, of Ogden, Utah.
Ms. Wickens’s company sells three sizes, costing $500 to $1,000. Demand,
she said, has doubled since her first model went on sale five years
ago.
Getting your pet off the couch is one thing, and calorie intake another. Two companies — AiKiou and Northmate — have redesigned chow time to give pets an intellectual challenge while making sure they don’t eat too fast.
AiKiou (pronounced as I.Q.) sells food-delivery systems for dogs and
cats (think: food bowl) that work with the animals’ natural
problem-solving skills, said Alexandre Tremblay, co-founder of the
family-owned company in a suburb of Montreal. The dog bowl, for example,
is shaped like a paw and has sliding covers the dog must push around to
get to the food.
Then there’s the company’s Stimulo Cat Interactive Feeder, which has a
series of tubes too small for a cat to put its face into. Instead, it
must use its paws to fish out the morsels inside.
The feeder, Mr. Tremblay said, fits the true nature of cats. “They
should eat as in nature,” he said. “We take our cats and dogs and make
them sit the whole day, then throw them food. That is pretty unhealthy.”
The Green Interactive Feeder by Northmate sets out to accomplish the
same things with an odd design. Instead of a container, the Green feeder
is a patch of green fins that are meant to resemble blades of grass.
The kibble goes between the blades, leaving the pet to nose it out. The
company also recently introduced Catch, a bladed feeder sized for cats.
The Green feeder is meant to imitate a hunt for food on the lawn, said Qinyin Zhou, a sales manager for the company.
So for an after-dinner activity, what better than a game of chase? That’s the idea behind San Diego-based Go-Go Dog Pals.
Convinced his dog needed more exercise, Will Bowen powered up an old
remote control car in the park and his dog, Kota, went crazy for chasing
it.
“It’s a dog’s favorite thing to do, really,” he said.
But toy racecars aren’t built for the roughhousing that the average dog
brings to the equation. So Mr. Bowen’s inspiration was to “ruggedize”
common, off-the-shelf racecar parts by encasing the chassis in a hard
plastic covering.
The first Go-Go Dog Pals varmint goes 22 miles an hour, and costs $230.
It looks sort of like a cartoon woodchuck, and two new models — a skunk
and a raccoon — are expected to be available soon.
Cats also are benefiting from new electronic toys. An old-fashioned,
hand-held laser pointer can, of course, be a frenetic bonding
experience. But when master is away, why not let the cats play with
something like the programmable FroliCat Dart Duo? At about $40, it has two rotating laser lights that have speed and timer settings for “16 engaging play combinations.”
Finally, there’s the Woofer, a
handmade dog vest with 30-watt speakers sewn into it and a pouch for an
iPod, phone or MP3 player that sells for $100 to $120.
According to its inventor, Matthew Baron, it encourages both you and
your dog to get out and burn some calories while leaving the ear buds at
home.
At two and a half pounds, the setup is suitable for dogs 20 pounds and
heavier. Adding a little music makes a walk more enjoyable for the owner
and the pet, and the vets Mr. Baron has spoken with are supportive.
“Their attitude is that the biggest problem with dogs nowadays is that
we leave them at home for an extended time,” he said. “Any time you can
get out and play, that’s a good thing.”
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